CES 2017 in Las Vegas: New strategy, new culture: Mercedes-Benz Vans at CES in Las Vegas for the first time Presence at CES underpins adVANce strategy and the transformation into a supplier of holistic system solutions for the transport sector Mercedes-Benz Vans exhibits for the first time at this year’s CES in Las Vegas. The presence at the Consumer Electronics Show underpins Mercedes-Benz Vans’ transformation into a supplier of holistic system solutions for the transport sector a process initiated by the van manufacturer’s strategic future initiative adVANce.