Category: Marketing

Paramount WorkPlace Delivers Integrated PunchOut Capabilities to…

Because of the easy integration with Paramount’s platform, our team was able to quickly launch the suppliers’ PunchOut catalog and electronic purchase order delivery. Paramount WorkPlace , a leading software developer and provider of web-based and mobile spend management software solutions, shares how enhanced PunchOut capabilities provided by Paramount WorkPlace and Greenwing Technology have allowed organizations such as Orange Lake Resorts to have fast, easy and direct access to their suppliers, further automating and simplifying the entire procurement process, leading to end-to-end B2B automation and a strong return on investment.

Ask the Expert: Does Your Company Really Need to Focus on SEO?

Firstly, let’s break down SEO as I think businesses and marketers have a tendency to overcomplicate it, which results in an overwhelming feeling of “this isn’t for us” or “we don’t have the expertise/time for this.” Actually, SEO is quite simple when you dispel the SEO myths and break it down to its core fundamentals: on-site and offsite .

F5 Networks Expands Beyond Application Delivery, Launches Portfolio Of Security Solutions

F5 Networks is diving into the security market, launching on Wednesday a portfolio of security offerings for partners to complement its application delivery products. The new Herculon security product line includes Herculon SSL Orchestrator, which provides dynamic service chaining and context-based policy management of the traffic flows between network security devices, including next-generation firewalls, secure web gateways, IPS, DLP and more.

Buy Online, Pick Up in Store’ Is a Double-Edged Deal

A cyber service that requires a physical trip to the store may sound a bit self-defeating. Why choose “buy online, pick up in store” when you could just carry out the entire transaction in one place – either in a brick-and-mortar location or on the retailer’s website? Turns out, though, that this mixture of online and in-store shopping can make a lot of sense for both retailers and customers – at least in some cases.

Local marketing initiatives boost franchises

In addition to the franchisor’s marketing efforts, success comes when a franchisee markets his or her business among the local community and success or failure of retail franchises primarily depends upon such local marketing initiatives. Sally J’Arlette-Joy, founder of Sandwich Baron, says the key to success lies in a corporate marketing strategy dovetailing with a franchisee’s local marketing strategy.

Can You Be Both a Price- and a Proposition-Simplifier?

You may be able to start out that way, but at some point, you’ll have to choose one strategy so you can throw all your efforts behind it. Is it possible for one company to be both a price- and proposition-simplifier? In normal market conditions, where there is a level playing field for all competitors, the answer is a resounding “No!” For our purposes, we somewhat arbitrarily define “normal market conditions” as a time when there’s a low rate of technological change, so all competitors have relatively equal access to the principal technologies of production and marketing, and newer technologies are well diffused.

Planit Rejuvenates Dr. Brandt Skincare

Dr. Brandt Skincare is undergoing a makeover for the first time since the brand’s namesake founder committed suicide in 2015. Developed with agency Planit, the relaunch is designed to honor that founder–Frederic Brandt–while establishing a brand that can live beyond him and engage new consumers.

Nova LifeStyle Launches Blockchain-Based Site to Enhance E-Commerce Strategy

Nova LifeStyle, Inc. , a U.S. based fast-growing, innovative designer, manufacturer and distributor of modern LifeStyle furniture, today announced the Company has launched an e-commerce market site called “Nova Mart,” www.nova-mart.com , an online transactional platform for merchants from all over the world to display and offer their products and services based on Blockchain technology. As previously announced, Nova is in the process of completing the acquisition of the customer base of an established, highly profitable e-commerce website www.weilai178.com , which currently serves more than 2 million customers in Asia and elsewhere.

LANDESK and HEAT Software Merge to Form Ivanti

Salt Lake City and Santa Monica, California-Clearlake Capital Group, L.P., announced Monday it has completed the acquisition of LANDESK. In conjunction with the transaction close, LANDESK and HEAT Software announced the two organizations have united under a new corporate name: Ivanti.

Chrysler Museum hires Director of Communications

The Chrysler Museum of Art announced the appointment of Meredith Gray as Director of Communications. She will lead the Museum’s marketing and communications efforts and work with teams across the Museum to engage the local community and continue to expand the Chrysler’s reach.

Amazon launches Aussie jobs bonanza

Amazon is setting up shop Down Under, with local warehouses set to open in September, allowing customers to get items delivered in lightening speed. The company is officially on a hiring spree, with more than 100 roles advertised in IT, marketing, sales and HR – and that’s just the beginning.

IPHONE 7 Reviews, Tech Features & More

Well you only have to look at the Smartphone market around you with their 8 megapixel surveillance cameras, NFC Technology, Unibody Designs and Dual Center CPU’s to learn that Apple will include all of the specifications below. Cook said that mainland China sales were down only 7 percent in constant currency, attributing much of the Greater China drop to Hong Kong, where power in the local money, which is pegged to U.S. currency, deterred vacationer shopping.

Samsung Pills

Consumer Intelligence Research Companions released analysis associated with the results of its study on cellular phone operating techniques and brands for the work schedule quarter that ended Summer 30, 2015. Overall, with ANDROID OS and Microsoft Exchange Server hosting from a credit card applicatoin service company, companies can add the Android Program to their worker marketing communications options confidently.

Seminar provides $15K pilot project –

Over 75 community leaders gathered in Pikeville for the Connect Your Economy Practical Seminar presented by SOAR and the Kentucky Association for Economic Development. The seminar gave practical information and resources to communities regarding a demand-driven approach to economic development through broadband.

Panasonic introduces i-PRO extreme surveillance technology for GCC market at Intersec 2017

Panasonic, a leading provider of integrated security and video surveillance solutions, introduces its next generation i-PROA Extreme technology platform at Intersec 2017, happening at the Dubai International Convention and Exhibition Centre on January 22 -24. Panasonic Marketing Middle East and Africa has launched the i-PRO Extreme in response to the fast growing demand for integrated video surveillance in the region, which has seen a tremendous growth for video security equipment in recent years.

SparkLab pushes for innovation

In Matahimik street, Diliman QC, an idea was given life. A house where individuals can find a home in and nurture their own ideas, with all the tools, mentoring, and guidance, spread out and available.

Top retailers gear up for Chinese New Year shoppers

MODERN RETAILERS have launched attractive Chinese New Year campaigns to cash in on the first major festival of 2017 that lures high shopper spending. According to Kasikorn Research Centre, total spending during the Chinese New Year festival is expected to reach Bt6.4 billion, or at about Bt3,600 per household on average, up 3 per cent from the same festive event last year, driven by the higher prices of goods.

Senior Marketing Manager

We are a technology driven company operating in Africa. We require highly motivated and self-driven professionals for various position for our operations in Ghana, Benin Republic and Senegal.

Amazon adds more fulfillment

I would recommend that you have one description which you use on your own site and offer e-retailers an alternate description. E-commerce sales by region, sales by product category, holiday data, online spending by shopper and as percentage of household income, and more.

Tintri to Present #DevOps June 6-8 at @CloudExpo | @Tintri #VM #SDN

“We are an all-flash array storage provider but our focus has been on VM-aware storage specifically for virtualized applications,” stated Dhiraj Sehgal of Tintri in this SYS-CON.tv interview at 19th Cloud Expo , held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Updating DevOps to the latest production data slows down your development cycle.

Net Platforms Ltd Ready to Create a Reorganization in IT Support Market with IT Support in London

Net Platforms Ltd, a leading provider of IT, computer and network solutions, has introduced committed growth plans as it sets its places on offering the growing outsourced IT support services. LONDON CITY, England – Jan. 19, 2017 – PRLog — Net Platforms Ltd, a leading provider of IT, computer and network solutions, has introduced committed growth plans as it sets its places on offering the growing outsourced IT support services industry with an offering made especially to fulfill the requirements of SMEs.

Reflexis and Pricer Combine Technologies to Improve Retail Store Operations

Reflexis Real-Time Store Operations and Pricer Electronic Shelf Labels and unique Automated Geo-Positioning Solutions Enable Retailers to Perform Superior Inventory Control, Product Location, Recalls, Omni-channel Fulfillment, and More. Reflexis and Pricer have partnered to integrate the Pricer electronic shelf label system and its award winning automatic product positioning solution with the Reflexis StorePulse real-time store operations platform.

Chewy’s customer service gets four paws

I would recommend that you have one description which you use on your own site and offer e-retailers an alternate description. E-commerce sales by region, sales by product category, holiday data, online spending by shopper and as percentage of household income, and more.

2017 Study on Mobile and Internet of Things Application Security

January 18, 2017 – Despite widespread concern about the security of mobile and Internet of Things applications, organizations are ill-prepared for the risks they pose, according to a research report issued today from Ponemon Institute , IBM Security , and Arxan Technologies , the trusted provider of application attack prevention and self-protection solutions. The “2017 Study on Mobile and Internet of Things Application Security” aims to illustrate practices and opinions among IT and IT security practitioners.

March 9, 2017 – Electric Utility 101: Generation

APPA is offering a series of webinars that will provide an overview of the electric utility industry for policymakers, non-technical and new employees at public power utilities. These webinars will provide a broad overview of the electric industry, focusing on generation, substations, transmission, distribution and strategic issues and trends.

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Innovative retail technology solution provider Celerant Technology unveiled new software and service offerings at the The National Shooting Sports Foundations SHOT Show. These new offerings were developed to complement Celerants retail software and E-Commerce platform – helping firearm merchants increase revenue and ease compliance with federal, state and local regulations.