Company says adapting recruitment processes for neurodiverse groups disproportionately affected by unemployment has led to increased innovation

Talking to people can be difficult for Rishabh Birla, but his last job demanded he did a lot of it. He has autism and finds making eye contact uncomfortable. For Birla, the rules of conversation are puzzling and he sometimes veers off course, alarming the other person.

A 25-year-old postgraduate, Birla had been working at a cosmetics startup in Thane, not far from Mumbai. “The job involved communicating with different clients to keep track of their orders. It was exhausting to interact with so people every day,” he says.