The big idea: is tourism bad for us?

Wanderlust may be surging once more – but will travel really help us find what we’re looking for?

In 2019, the United Nations World Tourism Organization reported that international travel had increased to a record 1.4 billion tourist arrivals. It predicted a 3% to 4% annual increase in coming years. That didn’t happen, of course. At the end of 2021, international tourist arrivals were 72% below pre-pandemic levels with 1 billion fewer arrivals than two years earlier.

This is despite airlines’ ingenuity. During Australian lockdown, Qantas organised flights to nowhere: one left Sydney for a fly-by tour of Byron Bay and the Gold Coast, the Great Barrier Reef and Uluru; another in May last year took passengers to 43,000ft to see the blood-red supermoon.

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