The Canadian prime minister is no monster, but he has spent years basking in a progressive image he doesn’t deserve

Justin Trudeau has had a colourful few days, hasn’t he? First there was a picture of him in brownface. Then there was a picture of him in blackface, which was swiftly followed by another picture of him in blackface. Then, as everyone was wondering how many more pictures of Trudeau in racist makeup there could possibly be, he admitted he wasn’t sure himself. He is just really fond of dressing up, you know? An overenthusiastic sort of guy. He is super-apologetic about the whole thing, but can’t everyone just lighten up?

Anyway, you know what this sorry saga is (apart from a huge blow to Trudeau’s #wokeboy brand)? It is what mummy bloggers like to call a “teachable moment”. And it shouldn’t teach Trudeau only how incredibly unacceptable and upsetting blackface is.

Incident has landed the prime minister in hot water as his Liberal party fights to secure another term in a tightly contested election

Canadians have long been aware that Justin Trudeau likes to dress up.

His tendency to appropriate dress and customs from other cultures has prompted gentle mockery from rival politicians and the media: on a trip to India last year, he was photographed in a kurta on numerous occasions. He has Indigenous art tattooed his shoulder. He wears Ramadan socks and dances to bhangra music.

Footage emerges of third instance of Canadian prime minister in blackface, with one month to go before election

• How will Justin Trudeau’s blackface photos affect Canada’s election?

Justin Trudeau is scrambling to halt further damage to his re-election campaign after a string of racist images from his past put Canada’s image-conscious prime minister at the centre of yet another scandal.

Less than five weeks before the federal election on 21 October, the Liberal leader’s campaign was rocked when images emerged of Trudeau wearing blackface makeup.