Alexa Chung’s YouTubes haven’t helped my hair – but they have helped me through lockdown

Sinead Stubbins is the first to admit she might know a bit too much about the British personality. Is it creepy? Maybe. Maybe not? Who knows

• Internet Wormhole is a new column where Guardian Australia writers take you on a tour of their online obsession. Click here for more

Last year, I spent a lot of time staring intently into a computer screen at a person who does not know I exist. Let’s just say if restraining orders were determined by hours spent watching someone’s YouTube channel, British model, designer and TV presenter Alexa Chung would have a pretty decent case against me.

Alexa Chung’s YouTube channel started in 2018 with sporadic videos promoting her clothing label and for the last couple of years has included tutorials (for makeup, skincare and how to dress), field trips to fashion shows and interviews with other glamorous, tousled hair women in which they give advice about dating or sleeping or throwing dinner parties from their tranquil, presumably-Santal 33-scented apartments.

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Celebrity social media influencers pledge to change way they post

Clampdown on stars being paid for endorsing products without disclosing firm rewards them

More than a dozen celebrities, including Alexa Chung and Ellie Goulding, have pledged to change the way they label social media posts after Britain’s competition watchdog clamped down on the practice of stars being paid for endorsing products without disclosing they were being rewarded by the company.

The Competition and Markets Authority (CMA) said it had secured formal commitments from 16 celebrities to state clearly if they have been paid or received any gifts or loans of products which they endorse.

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