London museum bows to years of pressure and removes signs acknowledging the family behind the OxyContin crisis

Campaigners calling for the name Sackler to be dropped from cultural landmarks are celebrating this weekend. Their smiles mark five years of demonstrations and dramatic stunts as another major arts institution – London’s Victoria and Albert Museum – takes down signs acknowledging the financial contribution from this wealthy family.

The museum is dropping it controversial ties with the Sackler family, descendants of US makers of addictive opioid prescription drugs. It’s a victory for the campaign group Sackler P.A.I.N, which staged a dramatic public protest at the gallery in November 2019. The group, led by American artist Nan Goldin, argued that donations from the family that founded now-bankrupt Purdue Pharma, maker of the painkiller OxyContin, were a moral stain on cultural institutions that accepted them.