From Oslo pram guy to the teenage vacuum expert: inside the obsessive world of niche online reviewers

Wade can tell you the best pram for a tall parent; Matthew knows which cleaner has superior suction power. But how do you become a respected reviewer on the wild west of the internet?

Once a month, every month, more than 8,000 strangers pay James Hoffmann a total of £16,263 so he can go out and buy coffee machines. Hoffmann, 41, from London, is an author, business owner, coffee connoisseur and, above all, a YouTuber: more than 900,000 people subscribe to his channel, on which he discusses everything to do with beans and brewing. Around a third of Hoffmann’s videos are product reviews: grinders, espresso machines, storage canisters and filters have all been scrutinised by him.

Hoffmann’s monthly £16,000 comes from Patreon, a membership platform that allows fans to pay creators a regular fee. The money is intended to keep him impartial: it enables him to buy machines to review directly – just like you or me – instead of getting them on loan from brands.

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Will Trump’s big tech lawsuits succeed? Experts say chances are slim

Legal scholars suggest former president’s complaint may bring the attention he craves but doesn’t present a serious legal argument

Donald Trump may have filed lawsuits against Facebook, Twitter and YouTube, claiming he and other conservatives have been censored – but legal scholars say his case is likely doomed to fail.

The former president was suspended from Twitter, Facebook and YouTube after the 6 January Capitol attack over fears he would incite further violence. Trump on Wednesday filed class-action lawsuits in federal court in Miami against the three companies, arguing these suspensions violated the first amendment, despite the fact that the companies are private and therefore subject to different rules.

“Trump has the first amendment argument exactly wrong,” said Paul Barrett, the deputy director of the NYU Stern Center for Business and Human Rights. “The first amendment applies to government censorship or speech regulation. It does not stop private sector corporations from regulating content on their platforms.”

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Facebook to suspend Trump’s account for two years

Decision follows oversight board recommendation over ex-president’s post on Capitol attack

Facebook is suspending Donald Trump’s account for two years, the company has announced in a highly anticipated decision that follows months of debate over the former president’s future on social media.

“Given the gravity of the circumstances that led to Mr Trump’s suspension, we believe his actions constituted a severe violation of our rules which merit the highest penalty available under the new enforcement protocols. We are suspending his accounts for two years, effective from the date of the initial suspension on January 7 this year,” Nick Clegg, Facebook’s vice-president of global affairs, said in a statement on Friday.

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‘Careful what you say’: Prince William and Kate launch YouTube channel

Debut video includes clips of couple on royal engagements, with William joking: ‘these guys are filming everything’

The Duke and Duchess of Cambridge have become YouTubers, launching their own channel on the global video-sharing site with a fast-edited promotional video showing them at work and play.

Their YouTube debut post begins with the couple sitting on a sofa. Prince William jokes with Kate while pointing to the camera and people behind it, saying: “Be careful what you say now because these guys are filming everything.”

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How Leslie Jordan made it big: ‘If you want to get sober, try 27 days in county jail’

After starring in Will & Grace and American Horror Story, his life took a twist in lockdown and he became an Instagram superstar at 65. He discusses fame, fun and sharing a cell with Robert Downey Jr

For a man of such diminutive stature – 4ft 11in in shoes – Leslie Jordan loves a tall tale. A cursory question at the start of our interview about where he is calling from, for example, results in this glorious flight of fancy: “I got on a bus in 1982, from the hills of Tennessee. I had $1,200 sewn into my underpants by my mother and I arrived in LA and found West Hollywood, which is where I currently live.”

Such vivid storytelling – delivered in a honey-thick southern drawl, accentuated perfectly by a knowing campness – is part of the reason for Jordan’s unexpected career boost at 65. A jobbing actor best known for his role in American Horror Story and his Emmy-winning turn as Beverly Leslie, the acid-tongued rival of Megan Mullally’s Karen in Will & Grace, Jordan spent most of 2020 becoming an accidental internet sensation, racking up 5.6 million Instagram followers – including the likes of Rihanna and Lily Allen – thanks to his charmingly chaotic videos.

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‘It smelled like pain and regret’: inside the world of competitive hot chilli eaters

The pandemic has driven chilliheads online, where some have built impressive followings for their hot sauce reviews and daring feats of strength

Behind his calm, methodical approach to every hot chilli eating and super spicy food challenge, Dustin “Atomik Menace” Johnson is enduring a kind of physical pain and mental anguish beyond what most will ever experience in a lifetime.

In one of his most-watched YouTube livestreams, the 31-year-old Las Vegas resident downs 122 super-spicy Carolina Reapers, the Guinness World Record holder for hottest pepper, while fans watch and cheer him on. While there are clues that he’s struggling – his face turns a deep red color and shines with perspiration, and in the latter half in particular, he takes breaks – his low-key demeanor has made the growing chillihead community question whether he’s built like an average human, or if he’s human at all.

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Mafia fugitive caught after posting YouTube cooking video

Marc Feren Claude Biart was betrayed by failing to hide his distinctive tattoos in the clip

A mafia fugitive has been caught in the Caribbean after appearing on YouTube cooking videos in which he hid his face but inadvertently showed his distinctive tattoos.

Marc Feren Claude Biart, 53, led a quiet life in Boca Chica, in the Dominican Republic, with the local Italian expat community considering him a “foreigner”, police said in a statement on Monday.

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Blocked: how the internet turned on Donald Trump

From Facebook and Twitter to Reddit and Amazon, tech firms are moving to silence the president, and his QAnon supporters

Twitter’s decision to suspend Donald Trump’s account on Wednesday evening has opened the floodgates for tech companies and platforms to remove the outgoing US president from their services.

Twitter’s suspension was followed by Facebook, which a day later announced the move would be “indefinite”. Twitter then announced a “permanent” suspension of Trump’s account.

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Opinion divided over Trump’s ban from social media

Actions spark debate on free speech and whether chief executives of tech firms are fit to act as judge and jury

As rioters were gathering around the US Capitol last Wednesday, a familiar question began to echo around the offices of the large social networks: what should they do about Donald Trump and his provocative posts?

The answer has been emphatic: ban him.

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Tech platforms vowed to address racial equity: how have they fared?

Facebook, Twitter, YouTube, Google and Amazon issued statements in response to Black Lives Matter this year but did they follow through?

Following the death of George Floyd and nationwide protests against police brutality and racial inequality, some of the largest technology corporations waded into the anti-racism movement with slickly worded corporate declarations that “Black Lives Matter”.

Those tech platforms are now facing increased pressure to back those promises with action – both on and off their platforms.

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‘It’s all about the cracking noise’: the unlikely cult of the online chiropractor

Back pain has become rife in lockdown. But that’s not the only reason chiropractors are being hailed as YouTube influencers – there’s a horror movie thrill, too

The man in a waistcoat and jeans stands over a woman who lies face-down on a vinyl bed. He is all hairy arms, and she a mop of dip-dyed hair. He presses one palm on her back; with the other he cups the side of her head and sharply thrusts. Click, crack: her neck twists in a way that necks don’t usually like to be twisted. The woman curses in apparent relief; the man laughs. He is Joseph Cipriano, a chiropractor who is also known as Dr Joe Back Crack or the Y Strap Doc (after his trademark treatment tool) and this video of him adjusting a client with “*EXTREMELY LOUD* chiropractic cracking” has been viewed 19m times.

Cipriano, who has 1.6 million subscribers on YouTube and his own range of “Team Y Strap” and “Make Your Spine Great Again” sweatshirts, is one of what his fellow chiropractors, Doc Manasseh, calls “a new wave of chiropractors globally to have gone viral”. In an age of back pain, chiropractors are the new social media influencers. But why do so many people want to watch them? And is the rise about more than a interest in good spine health?

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Detained former Saudi crown prince at risk after social media attack, say lawyers

Exclusive: YouTube asked to remove video claiming Mohammed bin Nayef plotted to bring down current regime

Mohammed bin Nayef – the detained former Saudi crown prince and interior minister – has been the victim of a sustained and coordinated attack from inside Saudi Arabia on social media that risks endangering his personal safety, lawyers acting for him have warned.

The lawyers have written to YouTube demanding it take down a video, saying the content claiming he had been plotting to bring down Crown Prince Mohammed bin Salman runs the risk of inviting serious retribution and harm to him. YouTube has not yet acted on the complaint.

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Viral video of ballerina with Alzheimer’s shows vital role of music in memory

Music’s primal power for those living with dementia has inspired thousands of YouTube views for a clip of a former dancer

We see a frail and elderly woman in a chair, her eyes downcast. She motions for the music to be turned up, a swelling melody from Tchaikovsky’s Swan Lake, and with a little encouragement her hands begin to flutter. Then suddenly her eyes flash and she’s Odette the swan queen at the misty lakeside, arms raised. She leans forward, wrists crossed in classic swan pose; her chin lifts as if she’s commanding the stage once more, her face lost in reverie.

The woman in the film is Marta Cinta González Saldaña, a former ballet dancer who died in 2019, the year the video was shot. But the clip has gone viral since being posted recently by Spanish organisation Música Para Despertar (Music to Awaken), which promotes the value of music for those living with Alzheimer’s. Many of the details accompanying the video on its journey around the internet have been erroneous. Marta Cinta was not a member of the “New York Ballet” (there’s no such company) or the actual New York City Ballet, but seems to have run her own dance company in the city; the ballerina performing in the intercut video is not her but Ulyana Lopatkina, who is not even dancing Swan Lake but Mikhail Fokine’s The Dying Swan. Yet none of that takes away the impact of watching someone seemingly light up and have their memories unlocked by the power of melody. It’s as if you’re seeing Saldaña inhabit her true self.

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How western travel influencers got tangled up in Pakistan’s politics

Travel bloggers have flocked to Pakistan in recent years – but have some of them become too close to the authorities?

Long before she became headline news in Pakistan, Cynthia Dawn Ritchie was simply a tourist. In 2009, Ritchie, an American woman living in Houston, Texas, took a trip to Karachi, the sprawling megacity in southern Pakistan. At the time, Pakistan was beset by terrorist violence, and the travel advice of most western countries could be summarised as “don’t go”. But Ritchie had been persuaded by friends who knew the city. “My Pakistani friends said: ‘Cynthia, you’ve travelled much of the world, but you haven’t been to Pakistan, why not come?’ I was like: ‘Sure, why not?’,” Ritchie told me.

After a couple of weeks eating seafood and sightseeing, Ritchie went back to Houston, where she worked in communications and other roles for local government. The next year, she made a few more trips to Pakistan, funded by various Pakistani-American organisations. Houston is twinned with Karachi, and Ritchie told me that back then she “represented the city as an informal goodwill ambassador”. As foreigners in Pakistan often are, she was immediately offered exciting opportunities – working with local NGOs, advising the health department about social media, giving lectures. That year, she decided to move to Pakistan permanently. “I just felt a kinship here, that I belonged here and had a sense of purpose,” she said when we first spoke earlier this year. She settled in the leafy, relatively secure capital city, Islamabad, where most westerners in Pakistan – diplomats, journalists, aid workers – also lived.

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YouTube investigates automatic deletion of comments criticising China Communist party

Video platform blames deletion of criticisms on an error in its automated systems

YouTube is investigating the apparently automatic removal of comments critical of the Chinese Communist party amid complaints of censorship.

The company said the filtering appeared to be “an error” amid a greater reliance on automated systems during the coronavirus pandemic because its human reviewers have been sent home.

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YouTube deletes conspiracy theorist David Icke’s channel

Icke’s account was terminated for violating policy on spreading coronavirus disinformation

YouTube has deleted conspiracy theorist David Icke’s account.

The video-sharing site said the 68-year-old violated its policies on sharing information about coronavirus.

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YouTube to suppress content spreading coronavirus 5G conspiracy theory

Site will reduce recommendations of videos promoting misinformation

YouTube will reduce the amount of content spreading conspiracy theories about links between 5G technology and the coronavirus that it recommends to users and actively remove videos that breach its policies, the company has said.

Content that is simply conspiratorial about 5G mobile communications networks, without mentioning coronavirus, is still allowed on the site. YouTube said those videos may be considered “borderline content” and subjected to suppression, including loss of advertising revenue and being removed from search results on the platform.

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YouTube at 15: what happened to some of the platform’s biggest early stars?

As YouTube celebrates its 15th birthday, we talk to five early adopters about how the all-singing all-dancing platform has evolved

Late on the evening of 14 February 2005, Jawed Karim, Chad Hurley and Steve Chen registered the website YouTube.com. Two months later, when the first video (of Karim briefly describing the elephant enclosure at the San Diego Zoo) was uploaded, a platform was launched that has gone on to change the world.

Today, more than 2bn of us visit YouTube monthly, and 500 hours of footage is uploaded every minute. That’s a far cry from the 18-second video that started it all. Its stars are multi-millionaires: YouTube’s highest earner in 2019 was an eight-year-old called Ryan, who netted $26m. The number of creators earning five or six figures has increased by more than 40% year on year. At first, users earned a few hundred pounds for mentioning products in their videos; now they can make hundreds of thousands, and much more through exclusive brand deals. Not many like talking about their income: it makes them less relatable.

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YouTube ads of 100 top brands fund climate misinformation – study

Avaaz says firms are unaware commercials being played alongside misleading videos

Some of the biggest companies in the world are funding climate misinformation by advertising on YouTube, according to a study from activist group Avaaz.

The group found that more than 100 brands had adverts running on YouTube videos on the site that were actively promoting climate misinformation. The brands, including Samsung, L’Oreal and Decathlon, were unaware that their adverts were being played before and during the videos.

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Mystery of Rolling Stones tracks posted briefly on YouTube

Vintage recordings may have been published in attempt to extend copyright protection

A mysterious YouTube account that posted, then hid, a collection of 75 rare and unpublished Rolling Stones recordings may have been a canny attempt to avoid EU copyright laws and keep the tracks out of the public domain on the 50th anniversary of their creation.

Shortly before midnight on 31 December, the YouTube account 69RSTRAX posted a collection of recordings including studio out-takes and live performances to its public page on the video-sharing site, with no commentary or explanation. Hours later, on 1 January, again with no warning, the account made all the videos private.

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